The Kpop Album Concept is a personal project to design and package a premium kpop album.
Art Direction, Visual Design
Within different weekends in fall 2017, my photographer friend was taking a set of photos of my friend (aka his "model", Branden) to practice his portrait shots. We all joked how Branden had kpop vibes in these photos. We called him Mr. kpop idol as a reoccuring joke. So one day, I had the bright idea of making this joke into reality, and thus started my design project to create his perfect debut album.
I researched some of the most prominent kpop albums to get an understanding of what korean media companies are producing for each album and comeback. Across different companies,albums commonly contained:
I sketched various logo concepts to start, making sure I weigh in his opinion every step of the way.
Color guidelines for the branding.
Album design and content design concept that adhere's to popular kpop album packaging.